What is a cloud communications platform? A business guide

cloud communications platform

cloud communications platform

 

What is a cloud communications platform?

Cloud communications platform refers to internet-based voice and data communications for businesses through cloud-hosted tools by a third party. Organizations can reduce costs by using cloud communications providers that manage switching, provisioning, data storage, and security through their supporting systems. However, businesses receive more than cost savings.

Organisations receive advanced features and functions that enable their employees to communicate and collaborate in ways and places they could never have imagined.

 

Understanding Cloud Communications platform

When we mention “the cloud,” we refer to a worldwide network of off-site servers and software and databases that run on these servers. Cloud communications can be defined as anything that happens through the cloud.

Cloud communications platform are hosted by service providers, meaning the customer does not need servers on-site or worry about phone lines. Customers can access the cloud communication platform from any device with internet access, and communicate through phone, video, messaging, etc.

This means customers can reduce overhead, work remotely and simply scale their business as required by adding users or upgrading their level of service.

 

How does a cloud communications platform function?

Once someone is connected, a user is welcomed into a group or team that allows group members to text one another, exchange files, and collaborate on projects with synchronous communications.

Additionally, they can combine business applications in a single platform to gain productivity and efficiency.

Vesper Telecom is a powerful cloud communications platform that eliminates all barriers of different communication types while also saving time on tasks that typically require time from your valuable work hours.

With Vesper Telecom’s cloud communications platform  solution, you can expect streamlined workflows powered by our AI technologies as well as context-aware interactions and intelligence, collectively delivering tremendous benefit to your workday and every interaction for your organization.

 

What are some examples of cloud-based communications platform ?

There are a lot of cloud-based communications platform systems available from a number of cloud communications providers. Some examples are:

Vesper Telecom

Google Workspace

Microsoft Teams

Slack

Salesforce

 

What are the major communications channels and solutions used with cloud computing?

Below are some common communications channels used in cloud computing and solutions—including cloud-based unified communications platforms—that can allow you to take advantage of these:

 

  1. Phone Calls via VoIP

VoIP connects businesses to customers over the internet, essentially usurping business landlines in favour of productivity benefits. They are easy to install, they’re generally cheaper to manage, and this is a productive way to allow a hybrid or remote team to operate with both a reliable and flexible means of communication.

 

  1. API’s and API Gateways

An API provides a means for apps and cloud services to share data seamlessly,  however, an API Gateway will make sure those requests are performed safely. API’s integrate systems together, enable automating a particular task, and allow services to scale collaboratively in modern cloud systems.

 

  1. Messaging & Event Streaming

Asynchronous communication between cloud services or apps is possible with message queues (Amazon SQS, etc.) and message streaming tools (Kafka, etc). Asynchronous communication can provide scalability, reliability, and allow ‘real-time’ data flow between services with minimal downtime or delay.

 

  1. Unified Communications as a Service (UCaaS)

There are many solutions to unify communication with teams, but UCaaS generally supports communication channels (voice, video, chat, and file sharing) all in a single offering in the cloud, and provides less friction for remote teams while facilitating collaboration across various teams within an organization.

 

5.VPNs and secure tunnelling

VPNs create a secure, encrypted path from on-premise systems to cloud environments, offering protection for sensitive data while in-flight and enabling safe participation and access to internal resources.

 

Cloud Communication Platform Use Cases

Cloud communications software can be used for a variety of use cases or cloud communications software can be applied to various use cases. Fare more, let us look at a few use cases in detail:

 

  1. Engage with Remote and Hybrid Teams

Remote and hybrid work is being driven by the pandemic, and cloud communication has been spurred to deliver VoIP, video conferencing and Unified Communications as a Service (UCaaS) capabilities. Cloud communications give employees the ability to connect, collaborate and share real-time information – regardless of location, allowing them to be productive and work collaboratively with their teams.

 

  1. Customer Support to the Contact Centre

Cloud contact centre solutions provide the ability for teams to manage calls, chats and tickets from anywhere. With the best VoIP, live chat and AI chatbots, the cloud communication solution provides customer support teams to reply quickly, route calls properly and apply analytics to improve the overall customer experience.

 

  1. Notifications in Real-Time

Cloud messaging services (e.g. Amazon SNS, Twilio) allow businesses to develop real-time alerts, business updates, appointment reminders and security alerts for users, improving productivity and overall engagement.

 

  1. Application Integration and Automation

By connecting APIs back and forth and communication capabilities of messaging platforms, one can provide a bridge for multiple systems from the cloud to communicate and automate the flow of work. For example, if a company connects its CRM to the email, SMS or VoIP application, it allows companies to engage customers and track their sales pipelines.

 

  1. Secure Access and Data Transfers

VPNs and dedicated connections provide secure cloud communications platform for users and cloud infrastructure to confidentially and safely exchange sensitive data with one another for the transfer of private information. This is especially important for companies where confidentiality and compliance are very important, e.g., healthcare, financial services, and government.

 

The Timing of Cloud Communications Platform Begins Now

The timing of cloud communications Platform begins now. As remote and distributed work, digital collaboration and customer expectations evolve, the use of cloud-based technology provides organisations with accessibility and adaptability not achievable. The work and communications of the future through VoIP, UCaaS, and AI-based solutions are changing the ways teams connect and the way companies and organisations connect with customers. With cost savings, scalability, and ease of international collaboration, cloud communications are no longer simply an enhancement but a business requirement for the digital era.

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